<p>
    UK Beers AB Privacy Policy
</p>
<p>
    Your privacy is important to us. It is UK Beers AB’s policy to respect your
    privacy regarding any information we may collect from you across our
    websites, http://www.UKBeers.eu , http://www.EuroBeers.eu and other sites
    we own and operate.
</p>
<p>
    We only ask for personal information when we truly need it to provide a
    service to you. We collect it by fair and lawful means, with your knowledge
    and consent. We also let you know why we’re collecting it and how it will
    be used.
</p>
<p>
    We only retain collected information for as long as necessary to provide
    you with your requested service. What data we store, we’ll protect within
    commercially acceptable means to prevent loss and theft, as well as
    unauthorised access, disclosure, copying, use or modification.
</p>
<p>
    We don’t share any personally identifying information publicly or with
    third-parties, except when required to by law.
</p>
<p>
    Our website may link to external sites that are not operated by us. Please
    be aware that we have no control over the content and practices of these
    sites, and cannot accept responsibility or liability for their respective
    privacy policies.
</p>
<p>
    You are free to refuse our request for your personal information, with the
    understanding that we may be unable to provide you with some of your
    desired services.
</p>
<p>
    Your continued use of our website will be regarded as acceptance of our
    practices around privacy and personal information. If you have any
    questions about how we handle user data and personal information, feel free
    to contact us.
</p>
<p>
    This Privacy Policy describes how your personal information is collected,
    used, and shared when you visit or make a purchase from
    www.lefthandedgiant.com (the “Site”).
</p>
<p>
    PERSONAL INFORMATION WE COLLECT
</p>
<p>
    When you visit the Site, we automatically collect certain information about
    your device, including information about your web browser, IP address, time
    zone, and some of the cookies that are installed on your device.
    Additionally, as you browse the Site, we collect information about the
    individual web pages or products that you view, what websites or search
    terms referred you to the Site, and information about how you interact with
    the Site. We refer to this automatically-collected information as “Device
    Information.”
</p>
<p>
    We collect Device Information using the following technologies:
</p>
<p>
    - “Cookies” are data files that are placed on your device or computer and
    often include an anonymous unique identifier. For more information about
    cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
</p>
<p>
    - “Log files” track actions occurring on the Site, and collect data
    including your IP address, browser type, Internet service provider,
    referring/exit pages, and date/time stamps.
</p>
<p>
    - “Web beacons,” “tags,” and “pixels” are electronic files used to record
    information about how you browse the Site.
</p>
<p>
    Additionally when you make a purchase or attempt to make a purchase through
    the Site, we collect certain information from you, including your name,
    billing address, shipping address, payment information (including credit
    card numbers, PayPal information), email address, and phone number. We
    refer to this information as “Order Information.”
</p>
<p>
    When we talk about “Personal Information” in this Privacy Policy, we are
    talking both about Device Information and Order Information.
</p>
<p>
    HOW DO WE USE YOUR PERSONAL INFORMATION?
</p>
<p>
    We use the Order Information that we collect generally to fulfill any
    orders placed through the Site (including processing your payment
    information, arranging for shipping, and providing you with invoices and/or
    order confirmations). Additionally, we use this Order Information to:
</p>
<p>
    Communicate with you;
</p>
<p>
    Screen our orders for potential risk or fraud;
</p>
<p>
    When in line with the preferences you have shared with us, provide you with
    information or advertising relating to our products or services; and
</p>
<p>
    Send the Left Handed Giant newsletter if you have opted in - we may also
    use your personal information to personalise such communications.
</p>
<p>
    We use the Device Information that we collect to help us screen for
    potential risk and fraud (in particular, your IP address), and more
    generally to improve and optimise our Site (for example, by generating
    analytics about how our customers browse and interact with the Site, and to
    assess the success of our marketing and advertising campaigns). We may also
    use this information for personalised advertising and retargeting.
</p>
<p>
    SHARING YOUR PERSONAL INFORMATION
</p>
<p>
    We share your Personal Information with third parties to help us use your
    Personal Information, as described above.
</p>
<p>
    We also use Google Analytics to help us understand how our customers use
    the Site--you can read more about how Google uses your Personal Information
    here: https://www.google.com/intl/en/policies/privacy/. You can also
    opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
</p>
<p>
    Finally, we may also share your Personal Information to comply with
    applicable laws and regulations, to respond to a subpoena, search warrant
    or other lawful request for information we receive, or to otherwise protect
    our rights.
</p>
<p>
    BEHAVIOURAL ADVERTISING
</p>
<p>
    As described above, we use your Personal Information to provide you with
    targeted advertisements or marketing communications we believe may be of
    interest to you. For more information about how targeted advertising works,
    you can visit the Network Advertising Initiative’s (“NAI”) educational page
    at
    http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
</p>
<p>
    You can opt out of targeted advertising by following the steps on the
    relevant pages below:
</p>
<p>
    FACEBOOK - https://www.facebook.com/settings/?tab=ads
</p>
<p>
    GOOGLE - https://www.google.com/settings/ads/anonymous
</p>
<p>
    Additionally, you can opt out of some of these services by visiting the
    Digital Advertising Alliance’s opt-out portal at:
    http://optout.aboutads.info/.
</p>
<p>
    DO NOT TRACK
</p>
<p>
    Please note that we do not alter our Site’s data collection and use
    practices when we see a Do Not Track signal from your browser.
</p>
<p>
    YOUR RIGHTS
</p>
<p>
    If you are a European resident, you have the right to access personal
    information we hold about you and to ask that your personal information be
    corrected, updated, or deleted. If you would like to exercise this right,
    please contact us through the contact information below.
</p>
<p>
    Additionally, if you are a European resident we note that we are processing
    your information in order to fulfil contracts we might have with you (for
    example if you make an order through the Site), or otherwise to pursue our
    legitimate business interests listed above.
</p>
<p>
    DATA RETENTION
</p>
<p>
    When you place an order through the Site, we will maintain your Order
    Information for our records unless and until you ask us to delete this
    information.
</p>
<p>
    MINORS
</p>
<p>
    The Site is not intended for individuals under the age of 18 years old.
</p>
<p>
    CHANGES
</p>
<p>
    We may update this privacy policy from time to time in order to reflect,
    for example, changes to our practices or for other operational, legal or
    regulatory reasons.
</p>
<p>
    CONTACT US
</p>
<p>
    For more information about our privacy practices, if you have questions, or
    if you would like to make a complaint, email admin@ukbeers.eu or please
    contact our Data Regulator Jeremy Duxbury by mail using the details
    provided below:
</p>
<p>
    UK Beers AB, Vibbleboda 400, Örbyhus 748 95, Sweden
</p>